I'm Lex Ryder

(Mike’s Alter Ego, And Your Future Favourite Copy Mentor)

This is HIS AND MY Story!

Once upon a not-so-glamorous night, Mike sat in a cluttered apartment, staring down another day of missed opportunities and unfinished ideas. Then a wild thought hit:

What if I could build the most unstoppable version of myself, the kind of marketer who bends words, wins hearts, and sells out anything, anywhere, anytime?

That’s when Lex Ryder was born.

Not just a name. A full-blown hypnotic force of nature. The “closer” Mike always wished he could be.

The creative outlaw who writes rules, breaks them, and leaves a trail of raving fans (and fat commissions) in his wake.

This is the story of how Mike became Lex Ryder, and how anyone willing to unleash their own hidden alter ego can finally claim the success and Fulfilment they actually deserve.

My mission?

​To hand every underdog, solopreneur, and side-hustler the keys to unstoppable sales confidence, so they never have to settle for ordinary again.

500+ individuals transformed
Clients in 35 countries
​4.9★ average rating

No one stumbles into an extraordinary life by accident. It’s hacked. Reverse-engineered. Born from late-night obsession, trial by fire, and a refusal to accept ordinary.

Mike never wanted to just motivate people, he wanted to flip a switch inside them. To show every hustler and hidden hero how to unleash their boldest moves, outwork their old story, and step into a level of confidence that doesn’t fade when life gets messy.

Lex Ryder was never about being the loudest in the room, it was about being the most unstoppable. The alter ego who turns “what if” into “watch this.”

Because when vision gets weaponized with action, and you combine unfiltered passion with relentless purpose, the line between ordinary and legendary just disappears.

The start of a bigger story 

This didn’t begin with winning.
It began with barely surviving.

I grew up in the kind of chaos most people never see.
Drugs on the table. A father locked away.
A mother lost in addiction’s undertow.

Some nights, dinner was a question mark.
Most days, breathing felt like a rebellion.

In a world where pain felt permanent and failure looked like destiny, giving up would’ve been easy.

But something raw inside me refused to break.

I couldn’t buy the story that “this is all there is.”

Outwardly, I ran toward stability. Crypto looked like my golden ticket.
Not just for the profits, but for the power to flip my entire script.

If I could crack the code, I could buy back my future.

But inside, I was still wrestling shadows.

The gnawing doubt.
The old fear.
That silent, poison whisper: You’ll always be stuck here.


Instead of surrendering to it, I decided to make that voice a spectator.

Because I wasn’t chasing money. I was chasing meaning.

A reason to transform pain into pure power.
To turn scars into sacred proof.

To not just outrun my past, but to weaponize it as living, breathing evidence of what’s possible for anyone who refuses to quit.

The secret to life is giving

I chased every version of success. But something always felt… off.

I mastered the strategies. Studied the “systems.” Earned. Built.
From the outside, it looked like I was winning.

But inside?

It felt like running on empty.

No matter how high I climbed, fulfilment stayed out of reach.

I realized, I was solving the wrong puzzle.

It was never just about the money.

It was always about meaning.

And I didn’t see it, until one small, quiet moment flipped my world.

I was struggling. Again. And then, out of nowhere.

A stranger extended a hand.

No hidden motive. No pitch. Just raw, honest kindness.

In a world built on judgment… someone chose to care.

And in that instant, something clicked.

That was my shift.

If one person could care about me…
I could care for others.

Not from obligation, but from overflow.

Because the secret to life isn’t in grabbing more.

It’s in giving more.
Lifting more.
Becoming more.

That’s when everything started to change.​

A life dedicated to a greater purpose

I didn’t stumble into this, I designed it. Every step, on purpose.

I made it my mission to learn from the legends.

Mentors. Leaders. Visionaries who didn’t just survive adversity.

They turned pain into pure rocket fuel.

I soaked up their strategies. Modelled their mindset.

And bit by bit, I started building something that was mine.

A real-world growth framework, battle-tested, not just brainstormed.

It was forged in fire.

Step by step, I built a coaching system rooted in true transformation.

Resilience. Mindset mastery. Relentless execution.

Created for anyone, no matter what their past looks like.

To gain clarity. Build unshakable confidence. And rise, again and again.

But let’s be real.

Not everyone believed I could pull it off.

They called me too young.

Too raw.

Too unlikely.

Some saw only my past, and couldn’t picture where I was really headed.

But I could.

So I tuned out the noise. Doubled down on my craft.

Invested ruthlessly in my own evolution.

And honoured the vow I made in my darkest hours:

To help others rise, no matter how impossible it seems.

From Struggles to Strength: A Journey of Transformation

From One Voice to a Global Movement

Today, my work travels farther than I ever imagined, touching lives in over 95 countries through books, audio trainings, and real-world programs that spark lasting transformation.

But the real magic?

It isn’t found in the stats.

It’s found in the stories.

I’ve witnessed ordinary people rise.

From self-doubt to unstoppable confidence.

From chaos to pure clarity.

From just surviving… to leading.

They’ve launched businesses. Healed old wounds. Unlocked purpose they didn’t know was possible.

And the methods I share?
They aren’t just theory.

They were hammered out in the fire of my own experience.

Tested. Proven. Battle-ready.

Because I didn’t just learn this.
I lived it.

I went from a kid crushed by circumstance… to a mentor helping others smash through their limits.

What once felt like a curse, became my code.

The pain that nearly broke me?

It built me.

And now, I use that blueprint to build others.

If you’re the kind of person willing to fight for your future…

To stand tall when life wants you to shrink…

Remember this:

Greatness is always closer than you think. And I’m right here, ready to help you reach it.

Certified in Influence. Trained in Transformation.

Master NLP Practitioner, Expert in Subconscious Persuasion & High-Impact Copywriting

"I made a promise to myself, to find a way, no matter what, to give back and create a ripple of change that outlives me."

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